“Platforms are more like
shopping malls than town squares — public to an extent, but
ultimately managed according to private interests.” Taylor Owen
in an article titled Why
Platform Governance?
Not having heard the term 'Platform
Governance' when I saw this link in reading some of Mr Owens
recent posts via Progressive
Bloggers and having written much about our
democracy in the past I decided to find out more about it. There is a
LOT of information about such ideas by various authors on
the CIGI site but I will just highlight a few
words from Owens post that caught my interest.
The social costs of the platform economy are manifesting
themselves in the increasingly toxic nature of the digital public
sphere, the amplification of misinformation and disinformation, the
declining reliability of information, heightened polarization and the
broad mental health repercussions of technologies designed around
addictive models.The economic costs are grounded in the market distortion created by increased monopolistic behaviour. The vast scale of the digital platform economy not only affords near-unassailable competitive advantages, but also invites abuses of monopoly power in ways that raise barriers to market entry (Wu 2018). Moreover, the ubiquity of the platform companies in the consumer marketplace creates special vulnerabilities because of the amount of control they wield over data, advertising and the curation of information.
The costs to our democracy are grounded not only in the decline of reliable information needed for citizens to be informed actors in the democratic process and the undermining of public democratic institutions, but in threats to the integrity of the electoral system itself.
As someone who is deeply concerned
about the effect that 'social media' is having upon rational
discussion as clearly shown by the cluster fk that is Trumpisim in
the U.S. I am pleased that much brighter minds than my own are
writing of their concerns as to where digital platforms are leading
us. The first paragraph in the above article highlights my main
concern.
Ultimately, the platform web is
made up of privately owned public spaces, largely governed by the
commercial incentives of private actors, rather than the collective
good of the broader society. Platforms are more like shopping malls
than town squares — public to an extent, but ultimately managed
according to private interests.
When 'shopping' on social media
remember that such 'platforms' whilst purporting to 'serve' the
public their bottom line is to make money.